Comments on: ‘Gators Mourn

By: Bryan

Bryan — Wed, 28 Nov 2007 19:36:07 +0000

Yep, we did the same routine in upstate New York when I played soccer in high school, and I guarantee the weather was not warm. It took a pretty good blizzard to call a game for snow, and you played through the rain.

The oranges in New York weren’t especially juicy, but that was it for an hour on the field.

By: Sorghum Crow

Sorghum Crow — Wed, 28 Nov 2007 19:21:16 +0000

I remember when it hit the market. I was a kid playing soccer in Atlanta. Before Gatorade, we took salt tablets before games and were only allowed orange slices and sips of water at half time.

By: Bryan

Bryan — Wed, 28 Nov 2007 16:46:13 +0000

The name on the logo colors are both from Gainesville, FM. We make a number of interesting potables up where the pines outnumber the palms.

By: Fallenmonk

Fallenmonk — Wed, 28 Nov 2007 11:09:53 +0000

I always wondered why it was called Gatorade but was never curious enough to research it. Nice little bit of trivia and a great deal for the university.

By: Bryan

Bryan — Wed, 28 Nov 2007 05:04:49 +0000

California has a number of licensing agreements, but Florida has been an innovator, and actually goes the other way with the Florida State licensing agreement with the Seminole tribe – FSU pays royalties to the tribe to use the name.

It would sure be nice if no college or university were dependent on politicians.

Energy is going to be a big field and you have mentioned that you have research in the area. Here’s hoping it creates something profitable and useful.

By: Michael

Michael — Wed, 28 Nov 2007 04:54:56 +0000

And every sponsored research officer at every university in the world hopes and prays that s/he’ll someday get to work on the research agreement that leads to the next Gatorade. God knows my job would be a hell of a lot easier if my university had $150 mil in licensing royalties to use as a cushion against required cost-shares, to tide over researchers who are in between grants, etc. (And I’m sure it wouldn’t hurt my salary rate, either.)